Wednesday 9 December 2009

Planning: Influences for Trailer, Magazine and Poster




The First Trailer shown above is an action genre that was released 3 or 4 years ago, Black Haw Down. The first point I took from this influence was the soundtrack used. It is a rather intense piece, you can hear string instruments, drums and trumpets, but the clearest instrument so to speak are the vocals. They are loud and dramatic which enforces the idea of a war not being easy. The second aspect of the trailer that aids it in the dramatic effect is the voice-over and script that has been included. They produce snippets of dialogue which reveal the gist of the film but do not give away so much that it is pointless seeing it. I will consider both these points when making my trailer.



This trailer, Green Zone is still the same genre as the previous one, released recently but there are a few differences. Firstly, the soundtrack in the background is different. Again there are the sound of drums, but in general, there is a continuous beat throughout. There is no voice heard until the end of the trailer at which is sounds like a rap of some kind which quickens up the pace as rapping is rather fast paced and 'actiony'. This does work well with this trailer and it may be because it is based around one man on a mission. Because of this, I have decided to rule out the idea of a vocal soundtrack, but still using strings and drums to maintain a dramatic beat but still tense.



The first magazine cover that I have linked to this blog section is that of 'Total Film'. One aspect of this magazine that I shall definitely be including in my magazine cover is the use of a large and bold font for the title. The font seems to be Arial further supporting the boldness and helping the magazine to stand out on the shelf. This being the case, my magazine will have a large font size and most likely use the boldness of writing tools. Another aspect of the title is the colour used. All the colours are fairly plain, whites or gold's have been used which gives off a rather modern yet 'antique/professional' look. The use of white helps it stick out as it is a light colour and contrasts with the fairly dark background of character and setting on the magazine cover. Lastly, compared to other magazines that I read, this front cover is very simple, there are no other photos, and limited pugs. Still, there are some incentives on offer for the buyer so I feel that with my magazine I should include something like this.



The second magazine cover that I have linked is 'Empire' magazine. Once again the title is large, but this time not as bold. Another difference is the use of a red font colour, in my opinion it stands out better against the dark background whilst still sustaining a professional look whereas Total Film looked too simplistic. Once again there is a large main image on the front cover, but it does not follow any rule of thirds and fall down the middle third, instead, the image is off to one side. Also, the image covers part of the title which seems like an interesting idea that i may implement into my magazine, but i must note that this is a well known magazine so even after covering up a letter, they can still know what the magazine is. A lot of the pugs unlike total film are a reasonably small font size, they are not all bold and stand out, which makes it easier to fit in pictures of articles that are in the rest of the magazine. This helps to draw the eye of the consumer to the magazine as it gives them a quick overview of what is involved.



The first poster that influenced me was James Bond Golden Eye. The reason I took interest in this was the fact that it is based around one man army who everyone relies on to get the job done. As this is the basis of my film i thought it a good one to inspect. You can instantly tell this will be an action film, it is 'busy'. There are explosions, helicopters, cars, and guns and the whole poster just shouts action. I notice that the main actor Pierce Brosnan, even though slightly in front of the 2 female actresses, he is the same colour and about the same size which does not help him to stand out, which is not what I want. I feel that the poster should make a person stand out especially the main actor.



The second poster achieves this very well. After looking at the green zone trailer and realising that it resembles the idea of my film, i felt it best to have a look at the poster. The first thing you notice is how domineering Matt Damon is in the poster. He fills up the whole page leaving very little space for anything else. It is not colourful, rather dull, but war is not a happy place. Also the title of the film is rather large and a lighter colour making it stand out against the dull background. One problem with this though is that there are no signs of action, i.e. guns or explosions, but I am assuming that as Matt Damon is a well known actor, the majority of people will know that is the type of film he acts in.